Director Study - Nabil Elderkin - Kanye West Feat. Kid Cudi - Welcome To Heartbreak (1/5)

I love that the video starts with 'Play' at the top which makes it look like somebody's old home-video. I also love how we then see Kanye from through a dark door (the door frame creates internal framing), this seems extremely voyeuristic and i think it is very interesting. We then slowly zoom towards Kanye (We go from an extreme long shot to a regular long shot), the room he is in is very dull, dark and industrial but it then explodes (literally) with colour due to the datamoshing process used during the editing of this music video. I also love that when Kanye is standing in the dark room the lighting flickers in time with the music.